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Events

Executive Forum: Online Marketing & Distribution
April 30 - May 1, 2009  •  Denver


Martha Sabin
Boston Financial Data Services
MFEA's Electronic Commerce Council (eCC) sponsored an Executive Forum  on digital marketing and the growing importance of the web in fund distribution strategies. The Web as a primary communications tool to connect with advisors and shareholders, was also addressed at this event held on April 30 and May 1 at member firm Janus in Denver, CO. 


 
From Left: Mike Ellison, Corporate Insight;
Ted Stauderman
, eCC Chairman, Calvert; and
Philip Parrotta
, DWS Investments
The agenda featured perspectives of leading industry experts and consultants including Corporate Insight, Dalbar, and kasina as well as best practices and Executive Roundtables where members exchanged candid perspectives and addressed issues in an open forum.  

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